We have aimed our institution for Magnetic Man and our music video to the channel MTV Dance. Since the songs genre is aimed at more of a niche audience, we have to be very select at the institutions we pitch to show our video on and which programmes the video is shown on.
We would be keen to get our video on programmes with a good number of viewers, and so during peak times in the evenings and daytime, particular around school finishing times as our audience is targeted towards that age.
We would like our song to be played on radio stations such as BBC Radio 1 and BBC Radio 1xtra. Both these radio stations play new music. Radio 1 is a much more broadly casted radio station, so we would want our song to be played again in peak time to broadcast our song to a mass audience. By having our song being played on 1xtra, we are directly targeting our audience as 1xtra plays music aimed towards a more urban audience, and so plays hip hop and dubstep, and so would target our niche audience directly.
We would be keen to get our video on programmes with a good number of viewers, and so during peak times in the evenings and daytime, particular around school finishing times as our audience is targeted towards that age.
We would like our song to be played on radio stations such as BBC Radio 1 and BBC Radio 1xtra. Both these radio stations play new music. Radio 1 is a much more broadly casted radio station, so we would want our song to be played again in peak time to broadcast our song to a mass audience. By having our song being played on 1xtra, we are directly targeting our audience as 1xtra plays music aimed towards a more urban audience, and so plays hip hop and dubstep, and so would target our niche audience directly.
By Tom Beal
No comments:
Post a Comment